When you think of hip streetwear, the first thing that comes to mind probably isn't Birmingham, England. But that's exactly the connection the unlikely partnership of Birmingham City and UNDEFEATED has made. In late July, the Championship club announced UNDEFEATED as their new principal partner and sponsor. In addition, it was announced that the streetwear […]

Counterfeiters are one of the biggest beneficiaries of Messi jerseys. The Argentine's arrival in Major League Soccer yielded unprecedented global attention for the league. His debut against Cruz Azul and first start against Atlanta United were two of the three most-watched games on MLS Season Pass. On Univision, alone, his debut pulled in a cool […]

Manchester United and Adidas reached a new kit deal that exceeds $1 billion. The 10-year deal ensures the German manufacturer is the kit supplier for the English giant through 2035. That will make it around 20 seasons the two have been partners. In 2016, Manchester United signed an agreement with Adidas, bringing the two together […]

Danish soccer giants Copenhagen have made the decision to ban fan signs asking a player for game-worn jerseys. The move comes nearly a year after Ajax also prohibited supporters from bringing similar signs into the stadium. Much like the Eredivisie side, Copenhagen has listed a similar reason for the ban. "From this season, FC Copenhagen […]

Lionel Messi's move to Inter Miami has sent shockwaves through the world of soccer here in the United States. Millions of fans looked on as the superstar made his debut for the Major League Soccer club on Friday. Celebrities packed DRV PNK Stadium in Fort Lauderdale to watch Messi enter the game as a substitute. […]

Chelsea are asking for $32 million for their main shirt sponsor. Desperation for a Chelsea shirt sponsor has increased in recrent days, due to the club's need for boosted revenue. The Blues revealed the design of their new home kit without a sponsor. Whilst this was done to maximize pre-orders, time is running out for […]

We finally got our first look at the Chelsea 2023/24 home kit, as the club have revealed the new design for the upcoming season. The mostly blue top is touted as a tribute to the 1997/98 side that won the Cup Winners' Cup, League Cup, and UEFA Super Cup. As a refresher, here's what that […]

The new Man United home kit is a rose of a design – literally. After recently getting a glimpse of the upcoming away shirt, the home option is more standard United fare, but with some subtle intricacies to mix things up. The red top features a geometric rose pattern, inspired by the Red Rose of […]

Leaks have surfaced for the 2024 Germany kit, and it's a callback to an iconic era of Adidas designs. The 2006 World Cup, hosted by Germany, saw several teams wearing the Adidas Teamgeist template. This included France, Argentina, and of course, Germany. That shirt, as seen above, featured wavy, pointed striping up each side, rendered […]

Leaks are showing off the design of the 2023/24 Liverpool away kit. Similar to their Mancunian rivals, the Reds are going green with their away design next season. Similar in theme to the club's 1995/96 away top, the kit features a quartered green and white layout. Unlike the 90s version though, this one features a […]

Wrexham AFC are back in the Football League, and they've now revealed their kits for the 2023/24 season. The now world-known, newly-minted fourth division side has a new main shirt sponsor, too. Overall, the new home shirts keep with club tradition, but there are a few interesting details. Wrexham 2023/24 Kits The club is sticking […]

Leaks of the 2023/24 Manchester United away kit are causing quite a stir, as the design is quite a departure for the legendary club. The new shirt has a dark green base, which outside of goalkeepers, is a historically very uncommon color choice for the Red Devils. Of course one of the club's original kit […]

The Danish national team is taking us back to the 1986 World Cup with their latest shirts. The iconic Denmark 1986 kit design is making a return in their upcoming Euro qualifier versus Northern Ireland. It's the 100th anniversary of Danish supplier Hummel. And they're dipping into the archives to outfit their home nation in […]

The 2023/24 Real Madrid kit has leaked online, and it's a classic look for the legendary club. But the new shirt shows off an updated visual identity for LaLiga as well. Here's a peak at the new kit design: It's a straightforward white shirt, in the same raglan cut as the new Arsenal tops. Dark […]

New Newcastle kits are circulating after an apparent leak, and supporters are digging the fresh look. The shirt appears to debut a new main sponsor on top of the classic black and white stripes: Gone is the large, blue "Fun88" logo that had previously adorned the front of the shirt. In its place is the […]